VTV Channel - A Vlog focusing on Hotel Merchandising Online » search engines http://vtv.vfmleonardo.com Fri, 20 Jan 2012 15:22:14 +0000 en hourly 1 Search Goes Visual http://vtv.vfmleonardo.com/search-goes-visual/ http://vtv.vfmleonardo.com/search-goes-visual/#comments Mon, 07 Dec 2009 13:00:05 +0000 VFM Leonardo http://vtv.vfmleonardo.com/?p=420 Internet users are gravitating toward video. Search engines like Google, Bing and Yahoo are developing features based on consumer behavior by incorporating visuals (photos and videos) in their search results. Hoteliers need to embrace video as a way to promote themselves online:

- Video is becoming more important to helping travel shoppers find your hotel online
- Video brings a level of stickiness to your website and listings and allows you to control the experience
- Video is an effective way to tell your story and talk specifically about your value proposition

In this episode, David Attardi explains how he effectively launched videos for B.F. Saul’s 18 hotel properties and his tips for producing and distributing video.

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