Expert: Tom O’Rourke, Founder & President of O’Rourke Hospitality Marketing If having a hotel video produced is just the first step, what’s next? The next step is to get it out where online travel shoppers can see it. When your video is out on as many channels as possible from your own website, to social media [...]

Expert: Tom O’Rourke of O’Rourke Hospitality Marketing People connect with video. When researching hotels online, travel shoppers want to see two types of videos: professionally shot and guest produced. They want to be enticed but they also need validation. In this episode with Tom O’Rourke of O’Rourke Hospitality Marketing, you will learn: – The roles [...]