Comments on: Online vs. Offline Marketing

By: Sylvie

Sylvie — Mon, 31 Aug 2009 16:10:11 +0000

I would also like insight on GDS. My impression is that it is slowly becoming obselete and more so for small, independent hotels.

By: Martin

Martin — Thu, 27 Aug 2009 12:43:35 +0000

Interesting but very general, in the end it’s all about the money, time and shared experience. Thanks.

By: Frantzis

Frantzis — Tue, 25 Aug 2009 11:59:48 +0000

On & offline coordination plus experiential marketing with a clear defined strategy to my opinion will produce more bookings. Like “The three musketeers”, all for one and one for all.
Thanks

By: Werner

Werner — Tue, 25 Aug 2009 06:56:36 +0000

I would like to know more about measurement from ROI. We spend too much to Internet Cowboys and don’t even know what they did. So it is hard to measure.

By: Akber

Akber — Tue, 25 Aug 2009 03:58:20 +0000

Can you provide insight of GDS marketing? Like how they market the hotels to TripAdvisor.