Emerging Trends in the Hotel Industry – Lifestyle: The New Luxury
Although the market for luxury hotels is much smaller now, it is still significant. During the recession, many luxury hotels replaced ‘luxury’ with ‘lifestyle’ in their marketing materials. But lifestyle is more than luxury. Lifestyle hotels target specific demographics with shared tastes, preferences, values and income levels.
Watch this episode with Hotel Marketing Consultant, Daniel Edward Craig, to learn more about this emerging trend in the hotel industry.
Great job Daniel. You are totally on point with your comments.
The hotel world is changing dramatically and quickly. Thank you for bringing everyone’s favorite hotelier – Daniel Edward Craig – to discuss the position of hospitality as it is today! Daniel always seem to have such an accurate pulse on the needs of travelers everywhere.
Thank you!
that was most interesting. thank you.