Comments for VTV Channel - A Vlog focusing on Hotel Merchandising Online

Comment on Tips to Maximize the Visual Impact of Your Hotel Page on TripAdvisor by Travelers Want to See the Full Picture – Reviews & Visuals | VFM Leonardo - Better merchandised hotels mean more bookings

Fri, 20 Jan 2012 19:00:28 +0000

[...] Tips to Maximize the Visual Impact of Your Hotel Page on TripAdvisor teaches you how to enhance your e-commerce activity and extract more value out of your online presence by maximizing your TripAdvisor hotel page. [...]

Comment on Is Your Hotel Experience Worth the Price? by John

John — Wed, 07 Dec 2011 21:50:40 +0000

Thanks for watching Rob and sharing your thoughts with our viewers!

A clear, consistent message is especially key to a powerful online presence. That message or what I like to call “story” is what helps differentiate one hotel from another amongst the many, many offers and options consumers are overwelmed with online. The story lets consumers see the hotel as for the experience it promises, not just the price tag.

Comment on Is Your Hotel Experience Worth the Price? by ROB

ROB — Sun, 04 Dec 2011 19:17:04 +0000

I feel that one of the most critical points about content was addressed in the last 60 seconds of this interview.

If you overload the consumer with too much content and too many variables, they will become confused and frustrated and click off of your site in a matter of minutes if not seconds.

Keep your message clear and completely in line with your bricks and mortar properties and ensure that your booking engine is quick, easy, and up to date and you will have a very powerful online presence.

Comment on Marketing Strategies that Help You Avoid Discounting by Marketing Strategies that Help Hotels Avoid Discounting | VFM Leonardo - Better merchandised hotels mean more bookings

Tue, 25 Oct 2011 20:42:43 +0000

[...] out the latest episode on our VTV Channel Marketing Strategies that Help Hotels Avoid Discounting. Our guest speaker, Glenn Haussman, Editor-In-Chief of Hotel Interactive and Adjunct Professor at [...]

Comment on Content: How to Optimize Conversions Online by Saqeb

Saqeb — Mon, 24 Oct 2011 17:10:11 +0000

Hi Kam, thanks for your comment!

There are many people that are just getting into the e-business side of hotel marketing who benefit tremendously from learning the basics. There are also experienced marketers that want a refresher on the basics from time to time… as we all do. We offer episodes that range from basic to advanced levels so that viewers off all skill levels can benefit.

Is there a particular topic you would like to see us address or participate in? If so, please let us know.

Comment on Welcome to the Experience Economy by Raman

Raman — Fri, 19 Aug 2011 03:13:56 +0000

The video is too good! I agree its now experience economy..especially when the guest or customer is very choosy in his /her requirements.
All hotels are good with specific unique feature the only difference one can really achieve is the experience and promise of human touch to their needs.

Raman Machirajunott

Comment on Using Your Hotel Marketing Budget Wisely by Investors Choice Mortgage

Investors Choice Mortgage — Thu, 04 Aug 2011 23:21:15 +0000

I enjoyed this! Well done!

Comment on Visual Merchandising 101 by prakash

prakash — Fri, 08 Jul 2011 10:51:33 +0000

E business is a very important topic in the actual economic climate to promote the industry. I would b very grateful to hear videos or written information about the impact of the recession in the hospitality industry.thanks a million Prakash

Comment on The Billboard Effect by interspire

interspire — Wed, 29 Jun 2011 02:31:26 +0000

Thank you for always providing great content and a good community! interspiresubmit

Comment on Welcome to the Experience Economy by Tom

Tom — Fri, 10 Jun 2011 19:40:13 +0000

Right on and appropriate for today’s market. Friendly, professional with direct interaction can certainly win Guest Loyalty as Diana so elegantly explains.