Expert: Frederic Gonzalo, eTourism Marketing and Social Media Consultant, Gonzo Marketing A thing we need to understand is that right now in the world, there are actually more mobile phones in circulation than toothbrushes and we expect by the end of 2013 there will be more mobile circulating than actual people on the planet. And Google [...]

Expert: Josiah Mackenzie – Director of Business Development at ReviewPro   “Thinking like a publisher, creating amazing content, and distributing it as far as possible. This is really the way you can succeed on the social web today…” Expert: Rupesh Patel – Vice President of ZENique Hotels “We have pretty good online visibility for our [...]

A Dynamic Discussion of How Hotel Marketers Can Keep up with Today’s Mobile Travelers In this Virtual Roundtable, VFM Leonardo President, John McAuliffe is joined by three mobile marketing powerhouses to discuss the rise of the multi-screen world and the impact on the hotel industry. Guest Speakers: • Bill Keen, Director of Mobile Solutions, Intercontinental [...]

Expert: Laurence Bernstein, Managing Partner at Protean Strategies “The biggest challenge to hotels is how can they deal with the inspiration stage – which is probably the most important competitive stage on a mobile screen. How can you be inspirational in that small environment? I think this is where online merchandising is becoming increasingly important [...]

Phillip Wolf answers the question: ” How can hotel marketers keep up with new trends?” “By 2015 more people will access internet on mobile smart devices than computers. Think about what’s going on, you have mobility, you have internet access, you have a camera and a video, you have a compass, you have a GPS. [...]

Expert: Phillip Wolf, President and CEO of PhoCusWright This series of episodes with Phillip Wolf, President and CEO of PhoCusWright, examines the forces that are transforming travel, tourism and hospitality that all travel companies must confront. In travel, the swirl of technological and economic chaos enveloping our space is unprecedented. In such an unusual environment, [...]

Expert: Phillip Work, President and CEO of PhoCusWright This series of episodes with Phillip Wolf, President and CEO of PhoCusWright, examines the forces that are transforming travel, tourism and hospitality that all travel companies must confront. Today’s marketplace, and the devices we connect with—phones, computers, televisions and even cars—have become predominantly visual and touch-oriented. Sounds, [...]

Expert: Phillip Wolf, President and CEO of PhoCusWright This series of episodes with Phillip Wolf, President and CEO of PhoCusWright, examines the forces that are transforming travel, tourism and hospitality that all travel companies must confront. The first being the long list of new proprietary platforms, social networks, channels and devices that enable travelers to [...]

Expert: Scott Wiseman, Director of Search Technology at Taurad Today’s hoteliers are presented with a multitude of emerging social and mobile channels that enable guests to connect each other, the brand and the hotel experience in a number of ways. In this interview with Scott Wiseman, Director of Search Technology at Taurad, you will learn [...]